As the festival season approaches, the three major e-commerce giants of the country tie their knots for the ultimate war of the year. Flipkart, Amazon, and Snapdeal have announced the dates for their annual sale festival, and as people gear up to prepare their shopping lists, the companies prepare themselves to outperform the competition.
Flipkart announced its Big Billion Days to be launched on 2nd October and last five days till 6th October. They plan to offer up to 90% discounts to customers on a large number of products including the most sought after fashion and apparel segment, large appliance and electronic gadgets to maintain their last year’s lead over others.
Snapdeal plans to clash face on with Flipkart by keeping their annual sale, Unbox Diwali, on the same dates, from 2nd October to 6th October by offering up to 70% discounts on its exclusive product line to celebrate the festive season.
Amazon will have its face off with these two by having its Great Indian Festival Sale, this year themed as Tyohaar Bade Dilwala, from 1st October to 5th October and will offer massive discounts to its customers to overtake its rivals and win the lead this time.
“This year we recognize and celebrate the big-heartedness that underlies festivities and have themed the Great Indian Festival as Tyohar Bade Dilwala. We are delighted to celebrate this with our customers as much as with the entire ecosystem of our sellers, vendors, and partners to bring festive cheer all over the country. These marathon 120 hours of the event mark our continuing commitment to work closely with our partners and together bring the biggest sale yet for our customers, with the best ever shopping experience powered by Prime,” says Amit Agarwal, vice-president and country head, Amazon India.
Along with this, Flipkart offers 10% additional discount to SBI Debit Card Holders to which Amazon responds with an offer of a 15% cashback on HDFC Debit Cards.
With the e-commerce players fighting in the market, consumers are at a win-win situation. So as our three favourites prepare for battle, shoppers are all set for a joyride where they will have a variety of products and offers to choose from and take home!
To provide an icing on the cake, this year, we have www.buyersgohappy.com that provides extra cashback on every transaction! Keep watching this space for more such information and stay tuned to www.buyersgohappy.com to get more discounts over the discounts already offered!